Top 7 Lapsed Member Re-Engagement Calls Solutions for Event Planning Companies

Event planning companies run on relationships. The attendee who came to your last three conferences, the member who attended every workshop, the sponsor contact who quietly stopped responding: these people already know your brand and saw value once. That's why they're worth chasing. Bain and Company research cited by Blings puts the cost of re-engaging a lapsed customer at roughly one-fifth to one-seventh the cost of acquiring a new one, and Personify notes that a 5% increase in retention can boost profits by 25% to 95%. Yet most event organizers still rely on a 'we miss you' email that never gets opened. A phone call is different. It's two-way. Former members can tell you why they drifted, ask questions, and re-register on the spot. The MemberWise Network points out that a member who lapses at renewal made that decision weeks or months earlier, so the organizations that win people back are the ones that reach out personally at the right moment. In this 2026 guide, we compare seven solutions that can help event planning companies run structured, compliant re-engagement calls, from managed AI calling services to conversational engagement platforms and multi-channel mobilization tools.

#1 My AI Call Center — Calling starts at 9¢ per connected minute, tiered by volume, with the rate locked for the campaign. Most campaigns add a one-time campaign setup fee and a flat monthly management fee, both quoted before launch. First campaign review is free.

My AI Call Center (myaicallcenter.app) is a done-for-you managed outbound calling service built around one clear idea: run more useful calls without building a bigger call center. Owned and operated by AIQ Labs, based in Halifax, Nova Scotia, with an operating presence in Austin, Texas, the company sells campaigns rather than software. You buy structured AI-powered calling campaigns that its team runs for you, each scoped around one clear goal and quoted in full before launch. Lapsed Member Re-Engagement is one of its 17 core campaign types, purpose-built for events and education organizations that need to win back members who drifted away. There's also Win-Back & Reactivation Calling for 12 to 24 month dormants, and Database Reactivation Blitz Campaigns that combine calls, texts, and emails over two to four weeks. For event planners, that means a structured campaign can confirm interest in returning, qualify readiness to re-register, or survey reasons for the lapse, with hot leads transferring to your team live or landing in your CRM. What genuinely sets My AI Call Center apart is list discipline. The team only calls approved, permissioned, or reviewed contact lists, never indiscriminate cold calling. List source and consent records are checked before any campaign launches, and bought lists without clear permission records are flagged and, in most cases, declined. As the company puts it: 'We tell you plainly if the list will not support the campaign, before you spend anything.' Compliance is treated as a first-class concern. AI-generated voices are treated as artificial voices under the TCPA with prior express consent required, AI disclosure appears on every call, keyword opt-outs like STOP and REVOKE are honored immediately, and DNC requests are carried across campaigns into client records. State-specific quiet hours and day restrictions are respected. Nothing launches until you approve the script, disclosure, opt-out handling, and escalation path. Reporting is honest by design. Every campaign ends with a named outcome report featuring disposition codes (confirmed, qualified, renewed, opted out, no answer), per-call notes, routed follow-up requests, a completion and coverage report, and opt-out and DNC logs. The company states plainly that it will never invent client logos, testimonials, metrics, or ratings: it reports what actually happened. Calling starts at 9¢ per connected minute, tiered by volume, with the rate locked for the campaign. Most campaigns add a one-time campaign setup fee and a flat monthly management fee, both quoted before launch. There are no per-seat charges, no platform bill, and no minimums you did not choose. The first campaign review is free, and the full number is known before you approve launch.

Best for: Event planning companies, event and education organizers, and membership businesses (1 to 200+ staff) that want compliant, fully managed re-engagement calls without hiring staff or buying calling software.

#2 Callers.ai — Contact for pricing

Callers.ai runs AI win-back and re-engagement voice campaigns aimed at churned and inactive customers. According to their website, their voice agents reach people directly, reference their history, and offer the right incentive at the right time. The platform listens to churn signals in your CRM, such as last purchase date, subscription lapse, or inactive app usage, then fires outreach the moment those signals appear so the contact feels timely rather than random. The AI greets each contact by name, references past activity, and presents a tailored incentive or update, and when the customer accepts, the agent records the sale, books the appointment, or triggers the upgrade, writing everything back to your systems. For event planning companies, the relevant angle is the managed side. Callers.ai describes its offering as a white glove service with a dedicated success manager, expert help building call scripts, and continuous optimization based on call analytics and outcome data. The company claims answer rates of 55 to 80 percent for its human-like calls and cites a 26 percent reactivation rate within 30 days of a first win-back call, along with up to 80 percent cost savings from automation. They also state that the service handles setup, training, and compliance out of the box, with full voice and data logging. Those are the company's own published figures, so treat them as claims to verify rather than guarantees. Pricing is not published on their site.

Best for: Event companies and membership businesses that want AI voice re-engagement campaigns with managed setup and behavior-triggered timing.

#3 PropFuel — Contact for pricing

PropFuel is a conversational engagement platform for email and SMS that takes an 'Ask, Capture, Act' approach to winning back lapsed members. Rather than blasting generic win-back messages, PropFuel helps organizations ask members targeted questions to understand why they lapsed, capture those insights, and then act by tailoring engagement to each member's specific needs. The approach has produced documented results for associations: INCOSE reinstated over 1,000 members between September 2022 and December 2023 using PropFuel campaigns, and the American Academy of Pediatrics saw 739 members reinstate through a lapsed-member nurture campaign, which PropFuel reports as an 80 percent win-back rate. Notably, a PropFuel client study found that 53 percent of responding lapsed members in 2022 were not even aware their membership had lapsed, a communication gap the platform is designed to close. For event planning companies with member programs, PropFuel's strength is insight. You learn the actual reasons people drift, whether it's budget, relevance, timing, or a simple oversight, and you can route each response differently. PropFuel also supports multi-channel engagement after members rejoin, including SMS renewal alerts at key moments in the membership cycle. The trade-off is that this is email and SMS outreach, not phone calls. If a real conversation is what you need, PropFuel works best as a complement to a calling campaign rather than a replacement for one. Pricing is not published and requires a demo.

Best for: Associations and event organizations that want conversational, question-driven win-back campaigns over email and SMS with measurable reinstatement outcomes.

#4 CallHub — Contact for pricing (a free tier is advertised for campaigns with fewer than 10,000 contacts)

CallHub is a multi-channel mobilization platform that coordinates call, text, and email sequences from a single campaign. According to their website, CallHub runs automated follow-up sequences that continue until a response is captured, across every channel, with one live contact record per member updated in real time across every touchpoint. Its Member Re-engagement capability is directly relevant to event planning companies with lapsed attendee lists: CallHub auto-segments members by engagement level and runs targeted re-engagement sequences, separate from active member outreach, so lapsed contacts get a different ask, a personal channel, and messaging that acknowledges where they are. The multi-channel structure is the draw here. If a lapsed member doesn't answer a call, the sequence can move to text and email without you rebuilding the campaign, and every touchpoint updates the same contact record. A free tier is advertised for campaigns with fewer than 10,000 contacts, which makes it possible to pilot a re-engagement sequence on a small lapsed list before committing to paid volume. CallHub is self-serve software, though. Your team builds the sequences, writes the scripts, manages compliance, and staffs any live calling. Event planners who want the calls made for them will need to pair it with internal resources or a managed service. Paid pricing beyond the free tier is not published in the reviewed materials.

Best for: Event organizations and associations that want self-serve, multi-channel re-engagement sequences with built-in segmentation by engagement level.

#5 CallMyCustomers — One-time flat campaign setup fee quoted at the free list review; outreach minutes at 9¢ to 21¢ per call minute stepping down with volume (for example, 2,000 minutes equals $420 at 21¢ or $180 at 9¢). Monthly campaign management is folded into the plan, and texts and emails are not billed separately.

CallMyCustomers (callmycustomers.com) is a done-for-you customer reactivation, retention, and repeat-revenue service built for US service businesses. Like My AI Call Center, it is owned and operated by AIQ Labs and follows the same managed-service philosophy: instead of buying a platform, the team plans the campaign with you, you approve every script, offer, and message, and they run the outreach across calls, texts, and emails in your business's name. For an event planning company, that means win-back outreach to attendees and members who stopped registering, renewal reminders before a membership or season package lapses, and seasonal reminders timed to your booking cycle, with replies routed directly into your existing process. The service works from whatever list you already have, whether that's a CRM export, a spreadsheet, or a ticketing system report, with no software to buy or learn. The team reviews and segments your list by recency and opportunity, such as expiring memberships, old quotes, and past attendees. A free list review happens before any fee, so you know your rate, setup cost, and what your list can realistically produce before spending a dollar. Campaigns typically run two to four weeks end to end. The service honors opt-outs immediately and follows calling and texting regulations, including TCPA and A2P 10DLC in practice. Pricing is transparent: outreach minutes run 9¢ to 21¢ per call minute stepping down with volume, plus a one-time flat setup fee quoted at the free list review.

Best for: Event planning companies and small service businesses that want executed win-back and renewal outreach without buying or learning software.

#6 Glue Up — Contact for pricing

Glue Up is an all-in-one AI-powered association management platform covering CRM, membership management, event management, email marketing, community management, and webinar management. For lapsed member re-engagement, Glue Up provides a structured framework on its website: identify inactive members using engagement tracking (event attendance, email open rates, website activity), segment the list by membership level, interests, or past engagement, then run an automated re-engagement email series. The platform's Member Engagement Scorecards help identify inactive members for targeted campaigns, and its email marketing tools include templates, merge fields, and an AI Copilot for personalized messaging at scale. Glue Up also emphasizes having a clear campaign goal, either reactivation or removal, and cleaning chronically inactive contacts to protect deliverability and sender reputation. Analytics dashboards provide real-time data on open rates, click-through rates, and conversions so you can refine campaigns as they run. The company reports more than 2,000 customers globally managing over 1 million members, with partnerships including NVIDIA Enterprise AI, Cvent, and the ASAE Alliance Partner Program. The strength here is the connected ecosystem: member data, events, email, and community all live in one system, which makes segmentation and lifecycle messaging easier to execute. The limitation for this list is that Glue Up has no outbound calling capability for lapsed member outreach. It's an email-first re-engagement engine inside a broader management suite. Pricing is not published publicly.

Best for: Associations, chambers, and event organizations that want re-engagement email campaigns embedded in a broader association and event management suite.

#7 Housecall Pro — Contact for pricing

Housecall Pro is a field service management platform whose re-engagement campaign capabilities, according to its help center documentation, work across email, text, and phone. It's designed for home services businesses rather than event organizations, but the underlying need is the same: converting one-time or lapsed customers into loyal, repeat clients. The platform supports segmentation of audiences by previous interactions, service history, and preferences, along with personalization using the customer's name and past interactions, and timing optimization based on customer behavior patterns. Housecall Pro also provides guidance on crafting communication scripts for each channel, including phone scripts structured with a greeting, introduction, reason for the call, and polite conclusion. For an event planning company with a small office team, having script frameworks and multi-channel campaign tooling in one system can reduce the manual effort of win-back outreach. The platform also supports referral campaigns integrated into customer interactions after successful service delivery, which event organizers can adapt to encourage past attendees to recommend their programs. The trade-off is that Housecall Pro is general-purpose software, not a managed calling service. Your team builds and runs the campaigns, writes the scripts, and makes or manages the calls itself, so staff time and compliance diligence remain your responsibility. Pricing is not published in the reviewed materials.

Best for: Event planning companies with in-house office staff who want self-serve, multi-channel re-engagement campaigns they can build and run themselves.

Winning back a lapsed member costs a fraction of finding a new one, and a phone call is still the most effective way to have the real conversation that makes it happen. The right tool depends on how you want to work. If you want the calls made for you, with your scripts, your approval, and your consent records checked before a single dial, a managed service like My AI Call Center fits best: campaigns are scoped around one clear goal, quoted in full before launch, and calling starts at 9¢ per connected minute with the rate locked. If you'd rather run outreach in-house, CallHub and Housecall Pro give you multi-channel campaign software you operate yourself, while PropFuel and Glue Up handle the email and SMS side of win-back. Callers.ai and CallMyCustomers offer managed alternatives worth comparing on pricing and scope. Whatever you choose, start with your list. Confirm your consent records, define what counts as lapsed, and agree on the one outcome that matters before launch. Ready to plan your first campaign? My AI Call Center's free campaign review is the lowest-risk way to find out what your lapsed list can realistically produce.

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