{"faqs":[{"answer":"No. Based on available research, these are POS-native loyalty platforms that handle enrollment through checkout — Square Loyalty enrolls guests via phone number at the register, and Toast Loyalty enrolls via phone, email, or linked card. Neither makes proactive outbound enrollment calls. For phone-based outreach to past visitors, brewpubs typically pair a loyalty platform with a managed calling provider like My AI Call Center.","question":"Do loyalty platforms like Square Loyalty or Toast Loyalty make outbound enrollment calls?"},{"answer":"Loyalty Program Enrollment calls to past visitors are a core campaign type — but only against approved, permissioned, or reviewed lists. My AI Call Center checks your list source and consent records before any campaign launches. Bought lists without clear permission records are flagged and, in most cases, declined. If your list will not support the campaign, you are told plainly before you spend anything.","question":"Can My AI Call Center call our past taproom visitors to enroll them in our mug club, or is that cold calling?"},{"answer":"AI-generated voices are treated as artificial voices under the TCPA, so prior express consent is required. My AI Call Center includes AI disclosure on every call — recipients can ask if the call is AI-assisted, request a human, or opt out. STOP and REVOKE keyword opt-outs are honored immediately, DNC requests are carried across all campaigns into your records, and state-specific quiet hours, day restrictions, and registration rules are respected. Requirements vary by location and contact type, so obtaining appropriate legal guidance before launch is recommended.","question":"What compliance rules apply to AI-powered loyalty enrollment calls?"},{"answer":"My AI Call Center's calling starts at 9¢ per connected minute, tiered by volume, with the rate locked for the campaign. Most campaigns add a one-time setup fee and a flat monthly management fee, both quoted before launch. There are no per-seat charges, no platform bill, and no minimums you didn't choose. The first campaign review is free, and the full price is known before you approve launch. By comparison, MugClub.beer publishes tiers of free (up to 100 members) to $149/month, Toast Loyalty's Marketing Essentials bundle runs $185/month, and TapWyse requires a demo for pricing.","question":"How much does a loyalty enrollment campaign cost?"},{"answer":"You receive a dispositioned contact list with outcome counts (confirmed, qualified, opted out, no answer), per-call notes, routed follow-up requests, a completion/coverage report, and opt-out and DNC logs. Enrollment confirmations and hot leads route back into the CRM and scheduling tools you already run — hot leads can transfer to your team live. My AI Call Center reports what actually happened and never invents metrics, testimonials, or ratings.","question":"What reporting do we get after a loyalty enrollment campaign runs?"},{"answer":"Yes — they solve different halves of the problem. A POS-native platform like Square or Toast captures in-venue sign-ups at the register, while a managed calling service proactively reaches past visitors who never enrolled in the first place. Many brewpubs keep their existing loyalty program running and use enrollment calls to fill it, then route confirmed enrollments back into their CRM for ongoing engagement.","question":"Should we run a loyalty platform and an enrollment calling campaign together?"},{"answer":"The process starts with a free campaign review where you define the goal and receive a full quote. Then comes list and consent review, connecting your systems, and script and escalation approval — nothing launches until you approve. Timing depends largely on how quickly your list and consent records can be verified, but the full cost and scope are known before you approve launch.","question":"How long does it take to launch a loyalty enrollment campaign?"}],"heading":"Best Loyalty Program Enrollment Calls for Brewpubs","listings":[{"cons":["It is a managed service, not self-serve software — you rely on the provider to run campaigns","Requires your own permissioned customer lists with verifiable consent records; bought lists are typically declined","Not a loyalty program platform itself — it drives enrollment calls rather than managing points and rewards","Best suited to structured campaigns with a single clear goal rather than ad-hoc outreach"],"name":"My AI Call Center","pros":["Fully managed service — no hiring, training, or managing call center agents","Strict list discipline reduces TCPA risk; non-compliant lists are declined before you spend","Transparent, pre-quoted pricing with the rate locked for the campaign","Outcomes route directly into your existing CRM and scheduling tools","Honest reporting — no invented metrics, logos, or testimonials"],"rank":1,"pricing":"Calling starts at 9¢ per connected minute, tiered by volume; most campaigns add a one-time setup fee and flat monthly management fee, both quoted before launch. First campaign review is free.","best_for":"Brewpubs and multi-location taproom groups that want managed, compliant loyalty enrollment calls run for them — without hiring agents, managing software, or risking calls to contacts without verified consent.","description":"My AI Call Center is a done-for-you managed outbound calling service that runs structured AI-powered Loyalty Program Enrollment campaigns for brewpubs and multi-location beverage businesses. Unlike loyalty software you have to operate yourself, this is a managed service: you buy campaigns that are run for you, each scoped around one clear goal — such as enrolling past taproom visitors into your mug club or rewards program — and quoted in full before launch. The defining differentiator is list discipline. Campaigns run only against approved, permissioned, or reviewed contact lists, never indiscriminate cold calling. List source and consent records are checked before any campaign launches, and bought lists without clear permission records are flagged and, in most cases, declined. If your list will not support the campaign, you are told plainly before you spend anything.\n\nCompliance is built into every call. AI-generated voices are treated as artificial voices under the TCPA, requiring prior express consent. Every call includes AI disclosure — recipients can ask if the call is AI-assisted, request a human, or opt out. STOP and REVOKE keyword opt-outs are honored immediately, DNC requests are carried across all campaigns into your records, and state-specific quiet hours and calling windows are respected. Nothing launches until you approve the script, disclosure, and escalation path.\n\nAfter the campaign, you receive a named outcome report with disposition codes (confirmed, qualified, opted out, no answer), per-call notes, routed follow-up requests, a completion/coverage report, and opt-out and DNC logs. Enrollment confirmations and hot leads route back into the CRM and scheduling tools you already run — hot leads can transfer to your team live. Pricing is predictable: calling starts at 9¢ per connected minute, tiered by volume, with a one-time setup fee and flat monthly management fee quoted before launch. No per-seat charges, no platform bill, and the rate never moves mid-campaign. My AI Call Center is owned by AIQ Labs, based in Halifax, Nova Scotia, with a US operating base in Austin, Texas.","is_platform":true,"website_url":"https://myaicallcenter.app","key_features":["Structured AI-powered Loyalty Program Enrollment campaigns with one clear goal per campaign","Campaigns run only on approved, permissioned, or reviewed contact lists, with consent verification before launch","TCPA-compliant AI disclosure on every call, with STOP and REVOKE keyword opt-outs honored immediately","Outcomes routed back into your existing CRM and scheduling tools; hot leads transfer live or land in your CRM","Named outcome reports with disposition codes, per-call notes, and completion/coverage reports","Multi-language outbound campaigns (Spanish most common) for diverse customer bases","Calling from 9¢ per connected minute, tiered by volume, with the rate locked for the campaign","No per-seat charges, no platform bill, and no minimums you didn't choose"],"is_editors_choice":true},{"cons":["Tracks spend, not what customers drink — no per-style insight","Does not make proactive outbound enrollment calls","Limited beyond in-venue enrollment and basic rewards"],"name":"Square Loyalty","pros":["Zero setup friction for existing Square users","Very easy for staff — enrollment is built into checkout","Guests do not need to download an app","Consolidated reporting within the Square ecosystem"],"rank":2,"pricing":"Sold with Square POS (per research; check Square for current loyalty plan rates)","best_for":"Brewpubs and taprooms already running on Square POS that want simple, in-venue loyalty enrollment without adding another vendor.","description":"Square Loyalty is a POS-native loyalty program built directly into the Square point of sale, making it one of the easiest enrollment starting points for a brewpub already ringing up pints on Square. According to Square's positioning, enrollment happens with a phone number at checkout — guests are signed up in under 20 seconds mid-rush, points accrue on spend, and nobody installs anything. That low-friction enrollment model is its greatest strength: the loyalty program lives where the sale already happens, so staff do not need to learn a separate system and customers do not need to download an app.\n\nSquare Loyalty handles the first two jobs of a taproom loyalty program well — recognizing the guest and rewarding them. Points and rewards are tracked automatically with every transaction, and redemptions happen at the register. For brewpubs on Square, it is the natural default for capturing in-venue sign-ups at the point of sale.\n\nThe limitation worth understanding: a POS knows what was rung up, not what the beer tastes like. Square Loyalty can show you top spenders, but it counts dollars, not styles — so it cannot tell you which members drank your hazy IPA regularly and then stopped coming. It also does not make proactive outbound enrollment calls, so brewpubs wanting to reach past visitors by phone will need to pair it with a calling partner. Pricing is sold with Square POS.","is_platform":false,"website_url":"https://squareup.com","key_features":["POS-native loyalty built directly into Square","Phone-number enrollment at checkout, often in under 20 seconds","Points accrue automatically on spend with every transaction","Rewards redeemed at the register with no app required for guests","No separate system for staff to learn or maintain","Captures email and contact data at the point of sale for follow-up"],"is_editors_choice":false},{"cons":["Requires being on Toast POS (and the Marketing Essentials bundle)","Tracks spend or visits, not per-beer style preferences","No proactive outbound enrollment calling"],"name":"Toast Loyalty","pros":["Deep integration with orders, payments, and reporting in one system","Flexible earning structures that can change as the business does","Built-in email and SMS reduce the need for separate marketing tools","Low-maintenance once configured"],"rank":3,"pricing":"$185/month as part of the Toast Marketing Essentials bundle, on top of base Toast POS subscription","best_for":"Brewpubs and full-service taprooms on Toast POS — especially venues with kitchen and food service complexity — that want loyalty without another vendor.","description":"Toast Loyalty is a points-based rewards program built directly into the Toast POS system, designed to help restaurants and brewpubs turn one-time diners into regulars without bolting on another vendor. According to Toast's materials, guests can sign up in the way that suits them — phone number, email, or a linked credit card — and if they pay with a linked card, points are added without anyone signing in. Once set up, the program is low-maintenance: points are tracked automatically with every transaction, rewards are redeemed at the register or online, and staff rarely have to think about it.\n\nToast Loyalty is flexible in how it earns. Operators can choose between spend-based or visit-based earning, then layer on welcome bonuses, birthday rewards, and double-point days from the same dashboard. Loyalty runs across every Toast surface — POS, online ordering, kiosk, Toast Go, and the Local by Toast app — so points and rewards follow the guest wherever they order. Toast also offers built-in email and SMS tools for re-engaging quiet regulars without a separate marketing platform.\n\nFor brewpubs with food service, Toast's integration is the draw: loyalty lives inside the same system that runs orders and payments, with no data to sync. Per research, Toast Loyalty is sold as part of the Marketing Essentials bundle at $185/month on top of the base Toast subscription. Like Square, it does not make outbound enrollment calls, so phone-based outreach requires a calling partner.","is_platform":false,"website_url":"https://toasttab.com","key_features":["POS-native loyalty built into the Toast ecosystem","Flexible enrollment via phone number, email, or linked credit card","Choice of spend-based or visit-based earning structures","Welcome bonuses, birthday rewards, and double-point days from one dashboard","Loyalty runs across POS, online ordering, kiosk, and Toast Go","Built-in email and SMS tools for re-engaging members"],"is_editors_choice":false},{"cons":["Does not read your POS or track per-member drink preferences","No outbound enrollment calling or proactive outreach","Membership-only focus — not a general points or rewards program"],"name":"MugClub.beer","pros":["Clear, published pricing — rare in this category","Handles dues, renewals, and member perks natively","Stripe Connect removes manual payment collection","Free tier for smaller clubs up to 100 members"],"rank":4,"pricing":"Free for up to 100 members; $49, $99, or $149 per month (verified August 2026)","best_for":"Brewpubs running a paid mug club with yearly dues who want straightforward membership, billing, and renewal management.","description":"MugClub.beer is a membership-first platform built specifically for paid mug clubs — the classic brewpub loyalty format. According to its site, the product centers on dues, renewals, and member perks, and it is one of the few brewery platforms that publishes real, verifiable pricing: free for up to 100 members, then $49, $99, and $149 per month tiers, verified in August 2026. The $149 tier includes SMS capabilities, and the platform uses Stripe Connect for payments, so membership billing is handled natively rather than through spreadsheets or cash at the bar.\n\nFor a brewpub running a traditional mug club — yearly fees, discounted pours in special steins, members-only releases — MugClub.beer handles the administrative side that usually eats staff time: tracking who has paid, when memberships renew, and what perks each member has earned. That makes it a strong fit for venues whose loyalty program is membership-based rather than points-based.\n\nThe trade-offs: MugClub.beer does not read your POS, so it does not track what individual members drink or automatically capture visit behavior from the till. It is also not an outbound calling tool — enrolling past visitors by phone is outside its scope, so brewpubs will typically pair it with in-venue sign-ups or a managed calling service to fill the membership rolls. It is best understood as a focused, fairly priced tool for one specific job: running a paid mug club well.","is_platform":false,"website_url":"https://mugclub.beer","key_features":["Purpose-built for paid mug club management","Transparent tiered pricing: free up to 100 members, then $49/$99/$149 per month","Stripe Connect integration for membership payments and dues","SMS capabilities included at the $149 tier","Membership dues, renewals, and perks tracking built in","Membership-first design rather than points-based rewards"],"is_editors_choice":false},{"cons":["Pricing not publicly disclosed — requires a demo","No confirmed POS integration mentioned beyond Arryved; loyalty runs on in-app activity","Enrollment depends on guests downloading the app","No outbound calling capability for proactive enrollment"],"name":"TapWyse","pros":["Full branded app experience under the venue's own name","Push notifications bypass social media algorithms and spam filters","Membership revenue deposits automatically to the venue's bank account","Brewery-vertical focus with Arryved partnership"],"rank":5,"pricing":"Contact for pricing (demo-gated)","best_for":"Brewpubs that want their own branded app combining loyalty, memberships, and push notifications — particularly those on or considering Arryved POS.","description":"TapWyse builds brewpubs and taprooms their own branded mobile app with memberships, loyalty, and push notifications bundled together. According to its website, the platform powers taproom memberships and loyalty programs through the app — in-app punch cards and points programs bring guests back to earn rewards, while membership programs generate recurring monthly and yearly revenue deposited directly into the venue's bank account. Push notifications let breweries reach members directly, bypassing social media algorithms and email spam filters so guests never miss a new release or event.\n\nTapWyse positions itself around recurring revenue, claiming most breweries see profits in their first month and earn over 10x on the app in the first year, with $839,000 in ARR driven for taprooms cited on its site. It partners with Arryved, a craft-beverage POS, which gives it credibility in the brewery vertical. For a brewpub that wants a polished mobile presence — where members can manage their own membership, track punch cards, and receive event alerts — TapWyse offers a complete package under the venue's own brand.\n\nThe considerations: pricing is demo-gated rather than published, and its site does not mention a POS integration beyond the Arryved partnership, so loyalty tracking largely runs on what happens inside the app rather than from the till. Like the other loyalty platforms here, it does not make outbound enrollment calls — app adoption depends on guests downloading it, so brewpubs wanting proactive phone-based enrollment should pair it with a calling partner.","is_platform":false,"website_url":"https://tapwyse.com","key_features":["Custom branded mobile app for the brewpub","In-app punch cards and points-based loyalty programs","Membership management generating recurring monthly/yearly revenue","Unlimited push messages for events and beer releases","Partnership with Arryved POS","Automatic delivery of member rewards at the right time"],"is_editors_choice":false}],"conclusion":"The right solution depends on the job your brewpub's loyalty program is failing at. If the problem is program administration, Square Loyalty or Toast Loyalty gets in-venue enrollment running with zero friction, and MugClub.beer is the clearest, fairly priced choice for a paid mug club. If the problem is visibility into who your regulars are and what they drink, a POS-grounded approach deserves a look. But if the problem is that too few of your past visitors ever enroll at all — because your staff are pouring beer, not making calls — that is a proactive outreach problem, and none of the loyalty platforms above will solve it. My AI Call Center runs structured, compliant Loyalty Program Enrollment campaigns against your approved, permissioned contact lists, with one clear goal per campaign, full pricing quoted before launch, and outcomes routed straight back into the CRM you already use. Calling starts at 9¢ per connected minute, and your first campaign review is free. Plan your campaign today and find out, before you spend anything, whether your list will support the enrollment drive your mug club deserves.","intro_paragraph":"Brewpubs run on regulars. But in 2026, with craft beer volumes declining and brewery closures outpacing openings, hoping customers drift back on their own is not a retention strategy. Most brewpubs already have some form of loyalty program — a mug club, points in Square or Toast, a punch card by the register — yet far too many of those programs sit under-enrolled because taproom staff are busy pouring, not making proactive enrollment calls. Loyalty members visit more often and spend more per visit, but only if they actually enroll. That is where enrollment call solutions come in. Some platforms help you run the program itself, with points, memberships, and rewards built into your POS or a branded app. Others — like a managed outbound calling service — do the proactive outreach, calling past visitors and permissioned contacts to walk them through signing up. This list covers both types, because many brewpubs will want a loyalty platform and a calling partner working together. We have ranked five solutions based on how well they help brewpubs actually get customers enrolled, with honest notes on pricing, compliance, and limitations."}
Brewpub
Best Loyalty Program Enrollment Calls for Brewpubs
Boost your brewpub's loyalty with these top enrollment calls. Learn more now!
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